"We believe this transition is happening at an opportune time. Enesco and The Trail share a similar strategic vision for long-term growth in the gift and collectible industry, and we are both committed to building on the phenomenal success of this world-wide collectible brand.
Right out of the gate, we intend to introduce new dimensions to The Trail of Painted Ponies that will excite and energize your customers and collectors:
1) First, there is the Celebrity Collection, designed to showcase the tremendous artistic talent of well-known celebrities. Legendary Hollywood actor and artist, Tony Curtis, has created the first Painted Pony in this collection, titled 'Shiloh.'
2) We are also pleased to introduce an entirely new horse form to the collection - a classic, Rearing Painted Pony, dramatically balanced on its hind legs and appearing to gallop towards the sky. The 2010 Winter Release will feature three stunning Rearing Painted Ponies.
3) We are proud to add a second Rearing Horse 'Paint Your Own Pony Kit' to the line, complementing the bestselling running horse kit.
4) Painted Ponies manufactured by Enesco will come in attractive new packaging that is specially designed to enhance the collectability of the figurines."
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